Lauren Freedman is the SVP of Digital Strategy at Astound Commerce. The Ecommerce Journey And What A Journey It Was. I was a late adopter who came to ecommerce in 1993 from the world of traditional store-based buying and merchandising. It was an unexpected visit to a new world and I never anticipated I’d still be traveling it in 2017. There are 6 things that stand out for me on this long and wonderful journey. PEOPLE Starting out in 1993, it was a core group of individuals and we were a tight knit community, often referred to as pioneers. We...
Ecommerce Movers and Shakers
Christopher Hamze Is Enabling Shopify Merchants to Easily Print-On-Demand with teelaunch
Christopher Hamze is the Founder of teelaunch. I’m a man driven by obsessions. The obsession that started this whole journey was the one I had with Kornit t-shirt printers. These printers are basically a larger version of your home inkjet printer but instead of printing on paper it prints directly on shirts. It blew my mind when I first heard of it. I had no idea what I wanted to do but I knew I wanted to work with this technology. Little did I know how it would transform an entire industry. For the first time, even we were able...
Mark Sejvar, Mayor of Brushopolis Is Putting Powerful Tools in the Hands of Style Makers
Mark Sejvar is the Mayor of Brushopolis. You probably put a lot of thought and effort into your haircare. Finding the right cut, color, shampoo and conditioner, styling products and hot tools that make your hair look awesome, even creating the perfect messy bun for those times you just can’t deal. Now – think about your hairbrush. Is it designed for your specific type of hair? Does it consistently deliver a great hair day? Is it healthy for your hair? Does it get you out the door faster and reduce stress on your wrist? Anne White and I founded BRUSHOPOLIS...
Steve Madden’s President of E-Commerce, Mark Friedman: “You Can Be Successful Making Lateral Career Moves”
Mark Friedman is the President of E-Commerce at Steve Madden. In this interview, he goes into the career moves he has made in order to become an e-commerce executive for some of the most iconic fashion brands in the world. How did you get to where you are today in your career? I started my career in finance, as an auditor with Touche Ross. While there, I audited Popular Club Plan, which was the parent company for what eventually became the J. Crew catalog. The person that was brought in by Popular Club to develop a direct to consumer catalog...